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In a significant brand move, Ranveer Singh has been announced as the new face of Ajmal Perfumes, taking over ambassadorial duties after Saif Ali Khan. The announcement was jointly made by the brand and the actor across social media platforms, marking the beginning of a fresh collaboration as Ranveer fronts the company’s latest fragrance campaign. Currently enjoying the success of Dhurandhar The Revenge, which released on March 19 and continues to perform strongly in theatres, Ranveer has also featured in a newly unveiled commercial for Ajmal Perfumes. Promoting their premium fragrance Aristocrat, the actor is seen embodying sophistication and charm in a sharply tailored suited avatar, reinforcing the brand’s emphasis on elegance and understated power.   View this post on Instagram   A post shared by Ajmal Perfumes India (@ajmalperfumesin) The campaign, built around the theme ‘Your Unseen Power’, positions ‘Aristocrat’ as a refined oudh-based fragrance with woody undertone...

In a significant development ahead of the upcoming Tamil Nadu Assembly elections, a plea has been raised before the Madras High Court seeking a ban on the recently released film Dhurandhar The Revenge in the state. The matter was mentioned urgently on Monday, March 23, with concerns that the film’s politically charged narrative could influence voters during the crucial election period. Advocate Sheela brought the issue before a bench comprising Chief Justice SA Dharmadhikari and Justice G Arul Murugan. The counsel argued that the film contains strong political undertones and may impact voter sentiment, especially with elections scheduled to take place on April 23, 2026. Highlighting the timing of the release, the advocate pointed out that the Model Code of Conduct is currently in force following the March 15 announcement by the Election Commission of India. She urged the court to restrain the screening of the film in Tamil Nadu until the completion of polling, suggesting that its exh...

The amount Aditya Dhar was spending per day on shooting Uri, he was spending almost 11 to 12 lakhs lesser than that every day on shooting Dhurandhar. As Aditya told me, it was insanity the way they have pulled off this film. What is the cost of shooting the actual end product? How much did it cost? Aditya told me it's about Rs. 255 crores. Yes, both the films together cost a paltry Rs 255 crores to shoot. Originally, it was meant to be one film only. But an 8-hour film seemed out of the question. Hence, Dhurandhar was split into two. The length increased as the film was being shot. Because Aditya realized that the small montages were turning into big, big scenes. And those big scenes were turning out to be highlights, one after the other. So, what to cut? Aditya explained to me, “A scene that was meant to be for say 10 seconds, it actually required two minutes.” To take an example, there was the scene in which Major Iqbal is introduced. Arjun Rampal's character is introduced...

Bollywood star Ranbir Kapoor has partnered with Bengaluru-based real estate developer Mana Projects as its brand ambassador, marking a significant crossover between entertainment and the evolving urban housing space. The collaboration coincides with the company unveiling a refreshed brand identity, aimed at redefining modern community living. Known for being selective with endorsements, Ranbir’s association signals a strategic move by the developer to connect with a younger, aspirational audience. The actor will be the face of a large-scale campaign spanning digital, outdoor, and experiential platforms, positioning the brand at the intersection of design, sustainability, and contemporary lifestyles. Speaking about the association, Ranbir Kapoor highlighted the emotional value attached to homes, stating, “A home is one of the most meaningful investments people make in their lives, and it should reflect comfort, warmth and a sense of belonging. What impressed me about Mana Projects is ...

A legal tussle surrounding the Hera Pheri franchise has come into focus, with Vijay Kumar asserting complete ownership over the intellectual property, as his dispute with producer Firoz Nadiadwala continues in court. In a candid interaction with Pinkvilla, Vijay Kumar laid out his stance on the matter, claiming that the rights to the franchise have always remained with his side. Addressing the ongoing case, he confirmed, “We have the total rights for Hera Pheri franchise clean and clear, everything. And guess what? This man did the second instalment without permission.” According to Vijay, the issue dates back to the sequel itself. While a one-time remake right for the Hindi version was granted, he alleges that subsequent developments took place without consent. “We had only given a one-time remake right for the Hindi version. He made that, but then proceeded with a second film without our consent or knowledge,” he stated, adding that the matter was not pursued legally at the time. ...

Salman Khan breathed a sigh of relief when his father, Salim Khan, returned home from the hospital. However, the worst may not be over yet, as the Khan patriarch is still a long way from recovery. A source very close to the family reveals, “In fact, Salim Saab is very, very unwell. At 92, full recovery from his neurological condition is unlikely. We can only hope for the best. The family is taking him home so he can be comfortable with his loved ones. Otherwise, it is pretty much a replay of what happened with Dharmendra some months ago. We are all praying and hoping for the best.” A close friend of Salman Khan adds that the actor has taken his father’s health decline “very badly.” “Salman is extremely upset. His equation with his father is well known to those close to the family. He is unable to focus on anything but his father’s health. And yet, he continues to work on Maatrabhumi, navigating post-production while visibly distressed—snapping, sulking, and struggling to stay compos...

Dhurandhar The Revenge is unstoppable; the film was expected to break records, and yet, the trade and industry are stunned by how it's performing at the box office. On Saturday, March 21, it set a new record by collecting Rs. 100 crore in a day. On Saturday, March 21, the film created history by collecting Rs. 100 crore in a single day. And now, its dominance is being felt in the Overseas market as well, where it has managed to outgross a much-awaited Hollywood sequel. According to a report in Deadline, Ready or Not 2: Here I Come, a highly anticipated sequel, opened with $9 million. On the other hand, Dhurandhar The Revenge collected a huge $10.5 million. Dhurandhar’s sequel was always set to open big, considering the response of the first part, which was released in December 2025. However, Ready Or Not 2: Here I Come, released by Fox Searclight Pictures, should have ideally opened bigger in foreign territories, considering the star cast (Sarah Michelle Gellar, Elijah Wood and Ka...